Gabi, a nossa assessora de comunicação oficial. Nos conhecemos no Budismo e de lá, formamos uma parceria para a vida!
Fast Fashion: Todos os detalhes e perrengues de ser uma marca pequena e slow-fashion no Brasil. Já reparou que estamos todos uniformizados?
Confira uma seleção must have da colunista Chiara Gadaleta que escolheu a TRICOMA para estampar a sua coluna mensal na revista VOGUE Brasil.
Peças eco-friendly com espírito esportivo estão em alta nesta temporada – corra! (Foto: Fred Othero, Murillo Mendes (Still) e Divulgação)
Feitas de maneira artesanal (incluindo aí as técnicas de tingimento empregadas pela designer), as peças de Julie Thevenot combinam seu olhar parisiense à energia de Nova York, onde vive e cria suas coleções, em um estúdio no Brooklyn. Este colar está à venda no zady.com e custa US$ 175.
2. A mineira Ybirá aposta em óculos de madeira certificada e 100% handmade. O modelo Eçá, com shape gatinho, custa R$ 329 no e-commerceda marca.
3. Novidade da marca franco-brasileira Vert, a linha Índigo foi criada em dobradinha com a empresa Etno Botânica – responsável pelo tingimento artesanal dos tênis, utilizando pigmentação de origem vegetal e métodos que não agridem o meio ambiente. A partir de R$ 219 no vert-shoes.com.br.
4. A grife de tricôs paulistana Tricoma aposta no conceito de slow-fashion e no consumo consciente: suas peças, sempre com ótimas combinações de cores, são numeradas, feitas à mão e vendidas apenas sob encomenda. A partir de R$ 300 no site sptricoma.com.
5. A coleção-cápsula Wind-016, que será lançada este mês pela carioca Wöllner, é fruto deuma parceria da grife com os velejadores olímpicos Henrique Haddad e Bruno Bethlem. Suas bolsas foramproduzidas a partir da lona de velas cedidas pelos atletas – o modelo acima custa R$ 450. À venda no site wollner.com.br.
6. Da colaboração entre a marca de acessórios Benjoime o estúdio de criação Truque, do Rio, nascerampeças feitas com skates reaproveitados – o anel custa R$ 60. Pedidos pelo telefone (21) 98608-4809.
7. Os sapatos da marca vegan Good Guys, ganhadora do Prêmio PETA em 2015, são desenhados na França e produzidos em oficinas certificadas em Portugal, utilizando materiais eco-friendly e não tóxicos. A sandália acima custa € 159.
Wait for it!
As a way to help us launch new exclusive prints, we created the category WAIT FOR IT. We are going to show here some new patterns and only when our clients decide to buy it, we will produce them.
As a unique piece and that has not been produced yet, the whole process will take about 40 days.
But look, because of YOUR initiative to support this movement a new pattern will be launched. Don’t you feel good about being part of the fashion market revolution?
Rasheeda is a DJ that currently lives in São Paulo, Brazil, and met TRICOMA in a bazaar from Calefação Tropicaos.
How did you find out about the brand?
I had just moved to São Paulo and the weather was beginning to get a bit cold. My friend, Leo TN, invited me to a bazaar that he was helping out at and it just happened to be Tricoma. I was in love with the concept and design from the moment I laid eyes on it. I knew I needed to be in those clothes and I immediately started planning.
Why you wanted to be photographed using it?
I am a musical artist and DJ so I am always looking to have professional photos done. Tricoma was my favorite because the original concept and knit wear from Minas was something different.
Whats the thing about Tricoma you like the most?
I love the colours and the patterns the most. I also love that the knit wear is wearable in the cooler months and the warmer months. The quality is superb as well.
How was the photoshoot?
The photoshoot was amazing. Tricoma’s artisti director, João, was supportive and encouraging. Our photographer Fernando, was so sweet and I really loved his attention to detail. We had been planning to do something on the Martinelli building so this was an awesome opportunity for both Crew Active Photography and Tricoma.
Were you comfortable?
I was super comfortable. The clothing was comfortable. It was a good day and I also come from modeling and marketing. I studied that in school. I love the camera.
Whats your job and where do u currently live?
I am currently living and working in Sao Paulo. I am a singer and DJ.
Born in Mogi Mirim, São Paulo, Aline Tima graduated in Visual Arts one of the bests art schools in Brazil. Always participating in the artistic production of events and festivals, Aline joined the collective Voodoohop in 2010 and there has developed as a professional working in all the areas required for the achievement of a major event. Her creations connects with the people who live in urban environments, showing a pleasant and fun side of art. Using multiple media and techniques to produce her creations, Aline has a background in digital media, event production, photography, publications and designing costumes . A true cosmopolitan chameleon with an innovative mind, the artist founded the sweaters and cardigans brand Tricoma in July of 2015.
The idea of the brand came out from the lack which the artist felt when finding unique pieces, different, and that awake desire. All of this, of course, when working against the mass production line which we are currently living. Aline strongly believes that we all have an artistic side that we should explore, so TRICOMA is her newest ally in the track of evolution as a professional and as an artist.
Everyone that has been keeping up with Tricoma news, knows that we went to Europe at the end of april. Our first stop was in Berlin, Germany. We spent inspirational amazing days in this city that combines tradition with modernism and it certainly is a trendsetter for the rest of the world! Within Berlin’s charms there are more than 170 museums, and that makes Berlin a city full of art and occupied by artists who dictate global trends. In addition to all its cultural baggage, it is one of the greenest cities in Germany with large parks, forests and lakes, further emphasizing the contrast in the air. With so many creative and talented minds wandering the city, it was obvious that we would not miss the opportunity to merge our brand with the art and energy of the place. For a photo session in the afternoon , the photographer Lisa Wassmann captured the creative director and founder of Tricoma, Aline Tima . Being an artist since she can remember, Lisa fell in love with the camera at the age of ten and never let go ! We are really grateful for working with such a brilliant and outstanding photographer!
On a few interviews, the photographer said what most delights her in photography is the ability to freeze time. Lisa has the power to transport us into another atmosphere, delicate, almost a waking dream.
Young people, nature and animals are part of the composition of her surrealistic scenarios. When we are passionate about our work, this energy is reflected in everything we produce. This is the case of Lisa Wassamann, that shows in her photos all the wonder and the joy she feels when she is able to register the world through her own eyes.
Check it out, the photoshoot between these two talented woman: